We have an exciting news for all the Joe fans. Do you have what it takes to become a Senior Manager for G.I. Joe & Micronauts Global Brand Development? Well, Hasbro is offering this wonderful opportunity to you.
“We have an immediate opening for a results-oriented, innovative Senior Brand Manager to drive Product Development and Marketing for our GI Joe and Micronauts brands. In this high-profile role, you will drive the strategic product vision for GI Joe and Micronauts, lead a cross-functional team of designers and engineers to ideate and manufacture the yearly toy line, and develop a global marketing plan that effectively drive sales. Partnering with internal and external resources, you will build a cohesive and actionable category and channel marketing plan. You will will work with internal and external agencies and cross-functional teams to create global toolkits and communication tools necessary to drive sales. These toolkits include such things as Merchandising Guides, Digital and Broadcast assets, and product sizzles. You will work closely with regional teams to brief them on the product line, help accurately forecast, and partner to ensure success.
A day in the life:
Develop yearly product strategy based on key brand initiatives, consumer insights, and entertainment strategy.
Work with Design and Development to create an innovative toy line that is inspired by your Toy Strategy.”
With such posts, it can mean only one thing: G.I. Joe toys are now in development and it won’t be long until we set our eyes on official products from Hasbro.