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Hasbro Comments On G.I. Joe: Snake Eyes At The 28th Annual Goldman Sachs Communacopia Conference

under G.I. Joe Movie

Hasbro attended the 28th annual Goldman Sachs Communacopia Conference earlier this morning and HISSTANK staff attended live to hear new G.I. Joe tidbits straight from CEO Brian Goldner‘s mouth.

We were not disappointed as we heard good news from the company:

“We have a fantastic team [at Paramount Pictures] led by Jim Gianopulos. We’ve been excited and continue to be excited about executing on the priority projects we’ve identified. Transformers: Bumblebee was one. We have a film coming out next Fall from G.I. Joe, it’ll be Snake Eyes. It’s not directly analogous, but I kinda call it an opportunity to focus in on a character, an area of the business. The Arashikage who are kinda our ninjas. So, it’s a little bit like Bumblebee [movie] was for Transformers and this’ll be for G.I. Joe.”

In addition to the movie info, Hasbro confirmed that they are in talks with eOne for a G.I. Joe TV initiative (among other brands) but it will be considered for the 3rd Phase of the company’s plans with eOne (Phase 1: eOne’s existing portfolio, Phase 2: eOne’s partnership programs) and therefore no commitment was made at this time.

Hasbro is in active development with the G.I. Joe brand, and exciting times are ahead for the fans.

Discussion / Comments (Jump to this Thread on the Forum)

  3. RolandofGilead's Avatar RolandofGilead says

    This sounds... promising.

    I'd love it if there were just a little fan service with a few known Joes that are easily recognizable the way they did it in Bumblebee.

  4. Megastar has no avatar! Megastar says

    Quote:
    Originally Posted by RolandofGilead View Post
    This sounds... promising.

    I'd love it if there were just a little fan service with a few known Joes that are easily recognizable the way they did it in Bumblebee.
    Like Lady Jay recruiting Snake-Eyes to join G.I.Joe in a post-credits scene?

  5. Yeet's Avatar Yeet says

    Quote:
    Originally Posted by Megastar View Post
    Like Lady Jay recruiting Snake-Eyes to join G.I.Joe in a post-credits scene?
    Nah, more like Sgt.Smasher and his Slaughter’s Marauders! :-)

  6. SD Clutch has no avatar! SD Clutch says

    Quote:
    Originally Posted by RoadPigJohn View Post
    Finally some focus on GI Joe...
    Merchandise probably will be done like Bumblebee with figures done on different scales... It looks like that's the new pattern to follow, Transformers Bumblebee movie...
    A pattern usually requires more than one. I'd agree with "template", but not pattern. Let's see what they roll out. Anything that kids want is good for the brand.

  7. sbartek1974's Avatar sbartek1974 says

    Quote:
    Originally Posted by SD Clutch View Post
    Anything that kids want is good for the brand.
    And I'm hoping it's actually going to be more "kid focused". That's what the brand really needs. Concentrate on the kids, then cater to the old timers. And hopefully kids will actually be able to get their hands on some good Joe merchandise and the stuff isn't hoarded by scalpers.

  8. Yeet's Avatar Yeet says

    Quote:
    Originally Posted by sbartek1974 View Post
    And I'm hoping it's actually going to be more "kid focused". That's what the brand really needs. Concentrate on the kids, then cater to the old timers. And hopefully kids will actually be able to get their hands on some good Joe merchandise and the stuff isn't hoarded by scalpers.
    Or simply never stocked, as is the case with TVC

  9. sbartek1974's Avatar sbartek1974 says

    Quote:
    Originally Posted by Yeet View Post
    Or simply never stocked, as is the case with TVC
    Over here the stores had the stock, it just hardly ever made it to the aisle. When I would ask the manager they would tell me that guys show up in the early morning hours and grab the figures while they were still in the case boxes. What ironic though, is those same managers would tell me that they stopped carrying Joes because they didn't sell well.

  10. Yeet's Avatar Yeet says

    Quote:
    Originally Posted by sbartek1974 View Post
    Over here the stores had the stock, it just hardly ever made it to the aisle. When I would ask the manager they would tell me that guys show up in the early morning hours and grab the figures while they were still in the case boxes. What ironic though, is those same managers would tell me that they stopped carrying Joes because they didn't sell well.
    Over here, it began and ended with Snoke.

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