Hasbro has just sent out the announcement notice for the upcoming G.I. Joe Classified Selfie Series!
PAWTUCKET, RI – July 13– Hasbro, Inc. (NASDAQ:HAS) announced its new personalization platform with its first product introduction through Hasbro Selfie Series. The custom offering allows fans to create a collector-grade 6-inch action figure in their likeness based on classic to current characters seen across popular films, television series and comics. Hasbro Selfie Series figures will debut with fan-favorite character costume designs from G.I. JOE, Ghostbusters, Power Rangers, and Marvel, as well as designs inspired by Star Wars™ heroes. This one-of-a-kind experience will be launching in Fall 2022 exclusively on the Hasbro Pulse mobile app (for fans aged 16 and older in the US only), for iOS and Android devices.
Fans attending San Diego Comic-Con (July 21-24) will have the opportunity to preview Hasbro Selfie Series figures, with a select number of fans being among the first to create and purchase their figures, shipping Fall 2022. SDCC (San Diego Comic Convention) attendees should visit the Hasbro Pulse Info Desk in Booth #3213 to obtain a ticket for an assigned time slot. Limited tickets available, distributed on a first-come, first-served basis.
Hasbro Selfie Series figures are Hasbro’s first introduction to its innovative, new personalization platform. Using proprietary software and in partnership with a leading 3D printing company, Formlabs, Hasbro is giving fans a chance to digitally transform themselves into the action figure with the costume from the heroes they see on-screen and imagine themselves as part of the stories they love. From a Star Wars Rebel Alliance X-wing pilot, morphing into a Power Ranger, silently stalking Cobra as Snake Eyes, or swinging through the New York cityscape like Spider-Man, fans can indulge in the ultimate consumer experience with Hasbro Selfie Series figures.
“We are super excited to dive into the world of personalization and customization with Hasbro Selfie Series. We have done extensive research to truly understand the fan’s ask for a personalized product, and the team has done a fantastic job at making that dream a reality,” says Brian Chapman, Hasbro President of Design, Development and Innovation. “The innovation on this proprietary technology is truly remarkable, and we cannot wait to give fans the opportunity to add themselves to their collections.”
“Hasbro Selfie Series is giving us a new way to engage with the fans,” says Kwamina Crankson, General Manager & Senior Vice President, Hasbro Direct. “We are just scratching the surface when it comes to customization, and we’re excited to see where this new, innovative platform takes us.”
Creating a Hasbro Selfie Series figure will be through the Hasbro Pulse mobile app (For fans 16+ – US only). For updates on the Hasbro Selfie Series project and its launch, opt into our newsletter here. Follow @Hasbro Pulse on Instagram, Facebook, Twitter and YouTube for additional announcements about Hasbro Selfie Series.
DESTRO says
G.I. Joe Classified Selfie Series Scarlett Announcement
https://news.hisstank.com/2022/07/13...uncement-78285
Otomo says
Staff Edit check your PM's
1. No trolling, flaming or Racial Insensitivity.
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AndJusticeForAll says
If you go in through the app it looks like Scarlett and Snake Eyes are the two body options for GI Joe they are starting with. I know Snake Eyes is probably the most popular Joe, but it is kind of weird given he is masked character with such an iconic look then you put your head on it.
Given comments about people wanting an unmasked Snake Eyes with the scars maybe someone will try to recreate that through this process?
Sataninjaku says
I always thought the modern action figure collector is most likely a white male around 40 years old.
But apparently the technology only exists to turn Black and Asian males and ethnically vague females into action figures.
What a shame....I'd have liked to get one made.
Ford says
I always thought the modern action figure collector is most likely a white male around 40 years old.
But apparently the technology only exists to turn Black and Asian males and ethnically vague females into action figures.
What a shame....I'd have liked to get one made.
IzzyTipsy says
Ugh. Posters like that just piss me off. No need for that crap here, and they're clearly showing that the figure can be made into anyone to show off the tech. But morons gotta moron.
But anywho, I wonder how the process works. Can I send them any person's picture? Can I send them an image of Rachel Nichols and finally get a Classified Rise of Cobra Scarlett?
SpottedEagleSvn says
Doubt they would do it, but it would be nice to be able to buy just the head so that we could pair it with the body of our choice. Seems like a possible way to get decent looking heads to make custom classified-sized figures for older characters that will never make the line like Kwinn or Scar-Face.
liquidroyl says
When I got married I got 3 3/4" joe customs for the groomsparty; excited to see how accurate the head sculpts end up being. When I play X-Com I always made custom characters of friends, this is a dream come true
Magnus1701 says
Interesting idea. Will people be able to alter the colors of the bodies of their figures, or is this essentially putting our heads on the figures bodies with no possibility of repainting?
IzzyTipsy says
Keep reading: G.I. Joe Classified Selfie Series Scarlett Announcement - Page 2
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