The “G.I. Joe Stop-Motion Film Festival” kicks off in Denver this September and Collider.com has the exclusive reveal of our announcement trailer! Since 2005, this festival has been displaying the best indie animators who bring their fan-favorite action figures to life!
Hasbro is letting us know that they have entered a brand new agreement with Paramount regarding Theatrical and Television content based on Hasbro properties for both Live Action and Animation fronts.
“Paramount has been a valuable partner of Hasbro’s for more than a decade, and we’re looking forward to taking our relationship to the next level,” said Brian Goldner, Chairman and CEO, Hasbro. “Storytelling, in its many forms, is revolutionizing our business and differentiating Hasbro in all sectors where we operate. We look forward to collaborating with the talented team at Paramount to create powerful new stories for kids, fans and families globally.”
While terms of the relationship are not being disclosed, Paramount and Hasbro will partner on financing projects at varying levels of investment, and Paramount will distribute the projects produced during the five year term of this deal worldwide. Paramount and Hasbro will also collaborate on television programming.
This really is an interesting development considering the fact that cartoons based on Hasbro properties such as G. I. Joes may fall under Viacom (Paramount’s parent company) owned Nickelodeon.
Check out the full press release, after the jump.
Hasbro has recently applied for the G. I. Joe logo trademark at the United States Patent And Trademark Office.
What’s interesting is the fact that they have applied for the log0 which we saw during the 80s Era of G. I. Joe rather than the modern one. The document submitted contains an attachment with the logo under the description of “The mark consists of the words G.I. JOE followed by three bars, with a star on top of the “J” in the JOE portion”.
The trademark is filed under “Toy action figures and accessories for use therewith”.
While we believe that this may have been a move on Hasbro’s part to strengthen their trademark portfolio by renewing old ones, we cannot help but wonder if this means new action figures. In fact, It was not too long ago that we heard Hasbro planning to revitalize the brand.
You can check out additional information and the logo, after the jump.
Hasbro Hascon has just updated their Facebook page with new updated information for G.I. Joe VIP ticket holders.
“The G.I. Joe animated series of the 1980s and 1990s were instrumental in driving interest in the G.I. Joe vs. Cobra storyline. Drawn from our store of production animation cells in the Hasbro Vault archives, we will be packaging eight randomly-selected original cells from the 1990s series in a custom folio-style envelope. This unique, first-of-its kind offering was produced by IDW and is exclusive to G.I. Joe V.I.P. ticket-holders at #HASCON2017!”
After quite a while, Hasbro has applied for a G. I. Joe related Trademark at the United States Patent And Trademark Office.
The requested trademark is a tagline so familiar among the ARAH Sunbow Cartoon crowd. At the end of each episode (on the PSA segment) we would always hear…
“Knowing Is Half The Battle”
- Trademark Name: KNOWING IS HALF THE BATTLE
- Trademark ID: 87364420
- Trademark Owner: Hasbro, Inc.
- Filed Date: Mar. 14, 2017
- Trademark Description: Toy action figures and accessories for use therewith; toy vehicles and accessories for use therewith
We currently do not know why Hasbro applied for the trademark. It could very well be to keep the rights with them or it can be for new animated series. Only time can tell.
Hasbro 2016 2nd Quarter Financial Conference Call was concluded few moments ago and there were several interesting management remarks. During the Q&A Session, a journalist raised a question regarding the future of the newly acquired Boulder Media Animation Studio.
Hasbro CEO Brian Goldner told the press which included us that Hasbro will be developing future animated series based on already established Hasbro Franchise Brands and future brands.
“We see an opportunity as we develop new brands and new stories within our franchise brands. It’s an opportunity to expand Boulder [Media Studio]’s capabilities and to continue our content capabilities as a company.”
At the moment, Hasbro will continue working with Animation Studios who are already partnered with the company.
Hasbro’s franchise brands are named as Transformers, My Little Pony, Littlest Pet Shop, Monopoly, Magic: The Gathering, Nerf and Play-Doh.
On a sad note, Hasbro will no longer be making toys for the Jurassic Park Franchise:
“In a movie year Jurassic [Park franchise toys] does about a $100 million. We have half that to do when compared to 2015. We’ve made a decision that at the end of 2017 we will no longer handle Jurassic Park [franchise].We had a great relationship with Universal. But we will no longer handle Jurassic Park [franchise] because we cannot hold a mutually beneficial financial arrangement on that brand.”
Following the acquisition of Backflip Studios which led to the creation of G. I. Joe: Strike, Hasbro has acquired another major company. This time it’s from the field of Animation.
Via a press release sent to us, Hasbro has stated that they now own Boulder Media Animation Studio who created several hit series including Danger Mouse and The Amazing World of Gumball.
“At Hasbro, we’re building our brands through storytelling, and today, we’re telling richer stories across more platforms than ever before,” said Brian Goldner, Hasbro’s Chairman, President and Chief Executive Officer. “We are also reinventing traditional modalities of animation production, both creatively and financially. With Boulder, we will deliver the highest quality animation that will engage our audiences with deep storytelling and great characters in a very cost-efficient manner.”
What’s so special about the press release is the fact that after many years the word “G. I. Joe” is back on the “About Hasbro”section. This is the first time the name appeared prominently after the hype of G. I. Joe: Retaliation and G. I. Joe: Renegades.
We don’t know what this means for the future, but now that there is a new G. I. Joe Animated Series down the line, this could be it.
Check out the full press release, after the jump.
AKA, the music of your Saturday morning cartoons is getting a release soon!
Allspark member DM has been in touch with the composer of the original Generation 1 Transformers score, Robert J Walsh, and brings some excellent news – Sony Records are finally releasing the score to a slew of Sunbow cartoons, including Transformers, G. I. Joe: A Real American Hero, Jem and the Holograms, and My Little Pony.
Fans have waited a long time to add the score of the original G. I. Joe to their collections, and after a decade of legal wranglings and speculation, it looks as though Summer 2016 is finally the date when we will get to own the score of the original show that started it all! There is talk of including DVDs with the albums with interviews of cast and crew and original artwork and some video footage. It’s also stated that the original master tapes were in great condition, and everything is being mastered for 5.1 stereo sound.
BAIT Footwear had teamed up with Hasbro to bring New Balance 580 “Arashikage” Pack featuring Snake Eyes and Storm Shadow shoes.
BAIT X HASBRO’s G.I. JOE X NEW BALANCE MT 580 ARASHIKAGE PACK – “STORM SHADOW” & “SNAKE EYES
BAIT is back again with Hasbro’s GI JOE and New Balance to incarnate Storm Shadow and Snake Eyes into the classic MT 580 model. The rivalry within the Arashikage clan is split between the all lush off-white suede upper on the Storm Shadows and the beautiful combinations of Black textures on the Snake Eyes. The MT 580 “Storm Shadow” features subtle heat-debossed tonal branding, while the midsole is hit with a vivid red gradation and speckles to depict blood spray. The leather lining is also splattered with blood as the all iced outsole reveals Storm Shadow’s signature camouflage.The “Snake Eyes” combine several different textures of black with ripstop nylon, wolverine suede, rich box leather, and reflective 3M. The Arashikage Red is implemented across the shoe with the stitchings, branding, and the classic RollBar of the MT 580. Both designs feature the iconic Arashikage symbol on the lace locks and heels.
To celebrate the 3 year anniversary of BAIT, this 3 way collaboration pack is a global exclusive to BAIT and releases on October 10th, 2015 in all 7 BAIT chapter stores and BAITme.com for $160 each. Very limited pairs will be released. Register HERE to enter the online raffle to purchase. https://baitinc.formstack.com/forms/bait_x_gijoe_x_new_balance_580_stormshadow_snakeeyes
Check out the images, after the jump.
T. J. Fixman, who is most famous for writing the story for the award-winning video game Ratchet & Clank has been hired by Hasbro to be a Creative Consultant at Hasbro Studios.
Mr. Fixman’s job is to build stories (or we call them ‘World Building’) for Hasbro’s Portfolio Brands (title usually refers to Transformers, Nerf, G. I. Joe, Monopoly and My Little Pony) across all platforms, including film, television and digital.
We wish him all the very best for his tasks ahead.