A couple G.I. Joe items were on display during NYCC 2021 at the Diamond Select Toys booth. Included were the next wave of G.I. Joe Minimates, a Storm Shadow bust, Snake Eyes and Destro statues. The next wave of Minimates will include Roadblock, Duke, Destro and Baroness. We took some shots in person yesterday so read on to check them out!
Pinfinity Augmented Reality G.I. Joe Metal Pins Out This Month

Pinfinity is set to release their Augmented Reality G.I. Joe Metal Pins this month.
Snake Eyes and Storm Shadow will lead the charge and based on the unlocked artwork, it is likely that we will also see Duke, Scarlett, Cobra Commander, Baroness, Cobra Officer, and Destro.
Official Description:
“Our G.I. Joe file card series is sure to please any G.I. Joe fan. Scan your pin to see a digital version of the packaging with fun illustrated representation of the toy. POP OUT the experience by moving your pin off-screen or phone away from pin. Tap on the back side of the AR Packaging to find 2 wallpapers!”
HISSTANK tested out the functionality with both pins. Users can run the Pinfinity app and point the “scanner” to the pins to register the artwork. Once detected, the app will download the data for the pin’s AR assets. Cardback of the character will then be displayed. The user can tap the card to flip it to view the back of the card. The user can touch the message denoted as ” to download a mobile phone wallpaper of the faction symbol of the character. But, there is also a hidden mobile phone wallpaper of the character as well. The user can unlock it by touching the “cross-sell” image of the scanned character.
It is interesting to note that the background music played during Snake Eyes’ AR is identical to the background music of the Snake Eyes: G.I. Joe Origins secret trailer shown to the investors during a Hasbro investor event. The movie was still being filmed at that time and that was the oldest know trailer for the movie. The same trailer was set to reach a wider audience during CinemaCon 2020, but with the event cancellation, the appearance was also disbanded. Thus, the initial trailer never made it to the public.
You can download the Pinfinity app via Google Play Store and the Apple App Store.
You can check out a recording of the AR process, after the jump.
Character Options To Manufacture G.I. Joe Micro Toys In The United Kingdom

UK toy manufacturer Character Options has obtained the license to include many Hasbro properties into their Micro Toy Box line.
The line focuses on miniaturized versions of famous toys (mostly from the 80s), including brands such as Transformers, G.I. Joe, My Little Pony, Gloworms, and Power Rangers. The line isn’t limited to Hasbro properties either. Other famous brands such as He-Man, Barbie, Hot Wheels etc. are also included in this ‘Collect ’em All’ line.
Series 1 contains 50 toys and the press images we’ve received showcase ARAH Duke. We did some digging and found out that these are actually much smaller versions of World’s Smallest G.I. Joe vs. Cobra line by Super Impulse. Therefore, these are now the smallest World’s Smallest G.I. Joe. Unfortunately, this tiny version does not come with the accessories seen on its slightly bigger counterpart. It is likely that we’ll also see other characters including Roadblock and Snake Eyes with later waves.
Series 1 comes as 5-Packs (£5.99), 10-Packs (£9.99), 15-Packs (£14.99), and 20-Packs (£19.99). The packs contain random toys but several are displayed openly.
You can check out all the images, after the jump.
New GIJOE Loot Crate Featuring Cobra Commander for the Upcoming Bad to the Bone Crate
Good news for all the fans of the Geek Subscription service Loot Crate! Cobra is getting some much needed love in the form of the “Bad to the Bone” Loot Crate that will feature our fan favorite Cobra Commander!
For those of you who do not know what Loot Crate is they are the #1 pop culture subscription-based service on the planet, bringing the love of pop culture conventions to fans at home. A curated collection of awesome items from the best pop culture franchises, delivered to your door every month.
This is an early look at the figure and will be available to purchase on 8/19 at 9:00pm PST You can order the “Bad to the Bone” Loot Crate here
New Icon Heroes G.I. Joe ARAH – Pins, Cobra Book End, Mouse Pads
G.I. JOE ROADBLOCK X DESTRO RETRO PIN SET – AVAILABLE 1ST QUARTER 2022
Regular price$ 30.00
Icon Heroes presents the G.I. Joe Roadblock X Destro Retro Pin Set! Based on the vintage action figure card back art, each limited edition hard enamel pin is individually numbered and packaged on a retro-style 6″ x 9″ card back. The pins and card back are packaged inside a clamshell box to keep them safe and secure when not in use. Collect them all! Yo Joe!
G.I. JOE SCARLETT X BARONESS RETRO PIN SET – AVAILABLE 1ST QUARTER 2022
Regular price$ 30.00
Icon Heroes presents the G.I. Joe Scarlett X Baroness Retro Pin Set! Based on the vintage action figure card back art, each limited edition hard enamel pin is individually numbered and packaged on a retro-style 6″ x 9″ card back. The pins and card back are packaged inside a clamshell box to keep them safe and secure when not in use. Collect them all! Yo Joe!
G.I. JOE COBRA COMMANDER RETRO MOUSE PAD – AVAILABLE 4TH QUARTER 2021
Regular price$ 15.00
Icon Heroes presents the G.I. Joe Cobra Commander Retro Mouse Pad! Based on the retro action figure card back art, this mouse pad measures approximately 8.5″ W x 8.5″ H, combining a superb tracking surface with vibrant color and the soft touch of fabric.
G.I. JOE COBRA LOGO BOOKEND – AVAILABLE 1ST QUARTER 2022
Regular price$ 70.00
Icon Heroes presents the G.I. Joe Cobra Logo Bookend! Featuring the Cobra Enemy logo, this polystone bookend measures approximately 6.2” H x 6.9” W x 2.9” D. Split them apart to hold and display your books, Blu-Ray Discs, DVDs, and more!
Check out all the new items here at Icon Heroes G.I. Joe
G.I. Joe Snake Eyes Sword with Sword Mount Stand
This Modern Icons Replica: 1:1 GI Joe Snake Eyes Sword with Sword Mount Stand featuring the G.I. Joe insignia logo is a must-have collectible for G.I. Joe fans, young and old. This legendary Arashikage blade serves as a vital and primary weapon of choice for Snake Eyes, forged from virtually unbreakable Onihashi laminated steel. As a member of the elite Arashikage ninja clan, Snake Eyes learned the skills of a lethal shadow assassin, enabling him to accomplish impossible tasks, always with his sword at the ready.
Now, with the Snake Eyes Sword, you can own a vital piece of the Snake Eyes legend. Emblazoned with the Arashikage clan logo, crafted with an eye for every detail, this replica sword will look just as epic adorning your wall as it feels in your hands.
Preorder your Snake Eyes Sword Here $109.99 Expected Date: 10/29/2021
Mezco One:12 Collective G.I. Joe Firefly Teased
During Mezco’s Mezco Con 2021 they showed off a teaser for their next G.I. Joe One:12 Collective figure. Firefly will be joining Destro and Roadblock. All we have is a single shot right now, stay tuned for the full figure reveal, weapons pack out, price, and release date.
GIJOE Roadblock One 12 Collective Full Figure Details
GIJOE Roadblock One 12 Collective Full Figure Details
Enter Roadblock, the heavy machine gunner and latest addition to the One:12 Collective!
The One:12 Collective Roadblock is battle-ready, outfitted in a tank top, cargo pants with thigh holsters, combat kneecaps, and combat boots. Switch up his look with the included tactical vest with knife sheath or chest harness. Roadblock features three head portraits – a triumphant grin, a teeth-gritting scowl, and an angry glare.
The master marksman totes an impressive artillery, complete with a modified machine gun with detachable tripod that can be stored in his wearable ammo pack, modified light machine gun, multiple hand grenades, and more.
One of the most amiable members of the Joe Team, Roadblock doubles as a Staff Sergeant and a gourmet chef. The heavy weapons specialist can endure the recoil of a machine gun and turn your K-rations into a feast. Roadblock and his comrades defend the world from Cobra, a ruthless criminal organization bent on total domination.
Mezco Announces GIJOE One:12 Collective Roadblock

Mezco has just announced through it’s social medial channels that Roadblock will be joining the GIJOE One:12 Collective line-up. The announcement reads “The battle continues on 6/30”
Icon Heroes Licensed G.I. Joe Products Now Available For Pre-Order

Icon Heroes has posted their lineup of licensed G.I. Joe products on their official website.
Following items are currently available for pre-order:
- G.I. Joe Snake Eyes Sword Letter Opener.
- Cobra Logo Bookend.
- Snake Eyes & Storm Shadow Retro Pin Set.
- Duke & Cobra Commander Retro Pin Set.
- Extensive Enterprises Card Holder.
- Cobra Card Holder.
- Snake Eyes Retro Mouse Pad.
- Storm Shadow Retro Mouse Pad.
- SDCC 2021 Exclusive Tomax & Xamot Retro Pin Set.
- SDCC 2021 Exclusive Destro & Crimson Strike Baroness Retro Pin Set.
You can check out the listing at Icon Heroes.